Addressing the challenges of brands in the modern advertising landscape, Ahsan said ‘As we have transitioned from industrial, consumer, and knowledge eras into the creator economy, it has given us unprecedented access to information in the form of online content, live streams, short and long format videos, however, attention still remains the most valuable and scarce commodity that brands have to grab through social media.
This is where the integrated Influencer Marketing service platform of WALEE can help them achieve a unified and authentic voice’. Ahsan is an entrepreneur who has managed data-centric teams and organizations for more than 10 years all over the world. Highly skilled in solving optimization problems for critical businesses including; telcos, banks, media companies, and other major verticals. He is proficient in using big data and advanced analytics in the design of scalable and long-lasting data value chains.
The three-day mega event brought together the best of Pakistan’s tech industry with 50,000+ attendees, participation from over 500 startups, 300+ speakers (from both the public and private sectors), 200+ exhibitors, 100+ media, 50+ investors, 40+ industries, and 30+ countries. Sohaib Hassan Senior Manager Marketing Amreli Steels and LinkedIn Content Creator with 45,000+ Followers, summed up the session highlights with these words ‘Emerging topic, a panel of veterans, beautiful weather and some great hospitality. What else could you have asked for? Thank you so much team WALEE for giving this opportunity to moderate a panel discussion on “Creator Economy and Influencer Marketing” at Future Fest’ 23. I absolutely loved it!’.